Easter gallery: Spring fashion heads for a sustainable makeover

How have consumer habits changed since the 1800s?

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Victorian Easter egg hunt
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Victorian Easter egg hunt

Nick Clay, lead manager of the Newton Global Income fund, explores the rise of fast fashion and how the industry is changing as consumers begin to demand greater sustainability from the companies they buy from.

Nick Clay, lead manager of the Newton Global Income fund, explores the rise of fast fashion and how the industry is changing as consumers begin to demand greater sustainability from the companies they buy from. Representing the season of spring and rebirth, Easter was the most celebrated season of the year during the Victorian era. The traditions of Easter greeting cards and egg hunts were popularised and people believed that buying new clothes for Easter would bring them luck for the rest of the year. As the decades have passed and fast fashion has emerged, that tradition has been...

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