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Tesco has announced it is to open up 30 banks within its stores in the coming months, marking the la...

Tesco has announced it is to open up 30 banks within its stores in the coming months, marking the latest stage into the company's steady progress towards being a ready-made provider of financial services. It already offers credit cards and deposit accounts and general insurances and by some estimates is the largest provider of pet insurance in the UK. Tesco has made the decision to offer dedicated banks quite simply because it believes people trust its brand. Richard Branson has tried a similar experiment over the last 20 years with his Virgin brand and in some areas it has been a succe...

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