The baby boomers are reaching retirement, but does the market match up to the demanding expectations of the new generation of pensioners?
The baby boomers sit on the cusp of retirement. This healthy, wealthy and demanding demographic group has influenced product development in financial services at every stage of their lives. But is the post-retirement market set up to deal with the new wave of retirees? Does it offer sufficient flexibility to meet the needs and expectations of this generation? The oldest of the baby boomers are now in their early sixties. They have benefited from defined benefit pension schemes and many have accumulated considerable wealth to fund retirement. While annuity rates are lower than a decade ag...
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