"I have quite a short time horizon - I am only looking at the next 35 years." A wry comment from Jamie Cayzer-Colvin, chairman of new EM boutique Ocean Dial Asset Management, but one that is fundamental to investment.
The ETF market is the latest segment of the industry to ask itself this question. It is a path which in the last decade has been trodden by the structured investments and split capital investment trust sectors.
The Federal Reserve's latest cunning plan seems to have been misinterpreted by many, but not by Mr Market. This is less of a money-printing exercise, á la QE1 and QE2, than an attempt to flatten the yield curve.
It is well known people generally have skewed perceptions of risk. We give dramatic outcomes much greater attention than more frequent smaller calamities.
This year's Investment Week Senate Autumn Investment Conference may have been held at an historic mansion house estate (Luton Hoo) but the thoughts of our delegates and fund managers were very firmly on the future.
It is beginning to feel like the 1980s again in the UK - tax the rich and ban page three girls - at least according to the Liberal Democrats.
The autumn party conference season inevitably brings the issues of tax to the forefront of the political agenda, and this year looks set to be no exception.