Industry Voice: UK policy: Kate Moss & short-termism

clock • 1 min read

"Nothing tastes as good as skinny feels," said supermodel Kate Moss, who is not often credited for her insights into policy making.

neptune2Perhaps she should be. In politics, as in matters of diet, the course of action that is the best over the long term is often not the most desirable course of action in the short term.

Add the instant gratification of the democratic electoral cycle and, instead of good policy making, you sometimes get the equivalent to a midnight binge in front of the fridge. 

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