IA launches communication guide in response to FCA criticism

Follows Asset Management Market Study

Mike Sheen
CEO of the IA Chris-Cummings

CEO of the IA Chris-Cummings

The Investment Association (IA) has published a guide for its member firms to help them communicate with end-investors, following criticism and new requirements imposed by the Financial Conduct Authority (FCA).

The trade body's latest paper, published on Wednesday (20 February), provides a series of recommendations to address communications failings and provide investors with greater clarity about funds. It sees the IA list 35 key words and phrases it said some customers struggle with and suggestions how to make these clearer, while encouraging fund managers to use terms consistently across their communications. Is the tide finally turning for fund fees? For example, the paper recommends swapping the terms ‘fixed income' and ‘equities', to ‘bonds' and ‘shares' respectively, "which are [te...

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