Why with-profits can still deliver

Viewpoint

Only a few years ago, with-profits was perceived as the answer to many people's investment prayers: ...

Only a few years ago, with-profits was perceived as the answer to many people's investment prayers: a stable home for long-term savings that can help avoid the direct effects of stock market falls through smoothing. Today the picture is very different and if you believe all you read in the financial press, it would appear this once vaunted model has been all but declared extinct. Yet the fundamentals behind the product remain and the reasons for their previous success still hold true, so what has changed? Looking first at the facts, despite what has been said about the supposed demise of w...