Credit expertise ought to be part of an adviser's armoury
Chris Davies, chairman, iPledge.co.uk Sir, I write with reference to the leader column 'Intelligent product innovation is alive and well' 26 April, 2004, in which you state: "The role of the IFA is not to try and compete with the likes of iPledge, or even feel challenged by it." As one of the founders of iPledge, I wholeheartedly agree with you. Credit card advice is not an area which intermediaries tend to focus on. This might be because it falls outside of the regulated business they offer or perhaps that the margins are not considered lucrative? Maybe it is because advisers are not...
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