The chairman looks to add some emotion to his brand and meets his opposite number at Villa Park
"Nice little interview you did last week, I thought," said the chairman of the insignificantly-sized investment company SmallBlue Planet as we sat drinking pints of Beard & Eagle at The Beleaguered Smee. "Very decent of you to say so," I replied. "Although I must admit I wasn't really feeling myself when I wrote it." "Speaking of great writing," said the chairman unconvincingly, "what do you think about SmallBlue picking up a few PR points and lines of coverage by coming up with a list of 'must-read' books for the summer with some charitable link thrown in?" "You mean a bit like the way JP...
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