McGovern joins BlackRock international marketing team

Martin McGovern has been appointed director of international marketing at BlackRock. In his role...

Martin McGovern has been appointed director of international marketing at BlackRock. In his role, McGovern will be responsible for implementing BlackRock’s brand strategy across the international business, including management of advertising, brand research and regional marketing co-ordination. McGovern joins from Barclays Bank, where he was head of international brand management. Based in London, he will report to BlackRock head of international marketing, Nuala Walsh.