Noreen Shah: Through reboot., we aim to humanise the conversation on race in the workplace

The power of storytelling to drive positive change

Investment Week
clock • 2 min read

Noreen Shah, founder of reboot. and head of corporate communications EMEA at State Street, speaks to Investment Week following last Monday's launch of the initiative, which aims to provide insight for allies and inspiration to black members of the asset management industry through the power of storytelling.

Hi Noreen, thank you for your time today. Firstly, what inspired the creation of reboot.? The Black Lives Matter movement significantly galvanised the interests of minorities and non-minorities around the world and highlighted the criticality of addressing racism and inequality in all its forms. The movement got many of us thinking and talking like we never have before.  For me, I decided to share my dad's story on institutional racism back in the 1970s and the ramifications it had on him and our family. I was encouraged by the response and how genuine people were in wanting to do more...

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