Saving how we spend: How to better market products for the environmentally-conscious investor
Clear guidance and detail needed

Alex Hoctor-Duncan of Aberdeen Standard Investments
The environmentally-conscious consumer will undoubtedly make daily mindful decisions about what they choose to spend their money on.
They may decide to shop locally over a large supermarket chain or consider whether a product is sustainable before they make a purchase. It is these small conscious decisions that allow them to feel...
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