Winterflood and PrimaryBid partner to boost retail investor participation

Offer API integration

Kathleen Gallagher
clock • 1 min read

Winterflood, a market maker, and PrimaryBid, a technology platform for capital markets, have collaborated to boost retail investor participation in UK markets.

The two firms noted the current capital raising process is manual and focused on institutional participation. As a result they are looking to provide API integration to stockbrokers and wealth managers to allow them to distribute primary market deals to retail investor clients. In a stock exchange announcement, the companies said the partnership will address the "absence of end-to-end automation and digitisation within the UK's retail distribution framework".  Hargreaves Lansdown launches three 'ready-made' portfolios Alex Skrine, director and head of electronic trading at Winte...

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