F&C: GameStop saga prompts Gen Z to invest for the first time

16% became investors over the past year

Pedro Gonçalves
clock • 4 min read

The GameStop saga earlier this year has captured the imagination of the UK’s youngest generation of investors, with the past 12 months proving seismic in prompting young people to invest for the first time.

According to research from F&C investment trust, 16% of Gen Zs became first time investors over the past year. The GameStop frenzy prompted one in ten (9%) Gen Zs (18-23) to start investing for the first time, equivalent to just over 455,000 young adults The saga not only influenced their initial decision to invest, but their investment approach too, with 62% of Gen Z investors deciding to invest in "Reddit stocks" as the events unfolded. In February,  retail investors associated with Reddit forum r/WallStreetBets (r/WSB) piled in as part of a coordinated attack on hedge funds, via a ...

To continue reading this article...

Join Investment Week for free

  • Unlimited access to real-time news, analysis and opinion from the investment industry, including the Sustainable Hub covering fund news from the ESG space
  • Get ahead of regulatory and technological changes affecting fund management
  • Important and breaking news stories selected by the editors delivered straight to your inbox each day
  • Weekly members-only newsletter with exclusive opinion pieces from leading industry experts
  • Be the first to hear about our extensive events schedule and awards programmes

Join now

 

Already an Investment Week
member?

Login

More on Investment

Almost half of UK investors using social media for financial advice

Almost half of UK investors using social media for financial advice

Many sources 'unregulated and unverified’

Sorin Dojan
clock 23 June 2025 • 2 min read
Investment Week reveals winners of Fund Manager of the Year Awards 2025

Investment Week reveals winners of Fund Manager of the Year Awards 2025

Celebrating 30th anniversary of Investment Week

Katrina Lloyd
clock 20 June 2025 • 6 min read
Partner Insight: A full spectrum of 'sustainability focus' labelled funds

Partner Insight: A full spectrum of 'sustainability focus' labelled funds

Piers Hillier and Ed Venner, Royal London Asset Management
clock 20 June 2025 • 4 min read
Trustpilot