#IAM campaign launched across asset management industry in wake of George Floyd killing

BlackRock director spearheads anti-racism drive

Lauren Mason
clock • 1 min read

Gavin Lewis, managing director at BlackRock and co-founder of The Diversity Project, has launched a new campaign alongside The Diversity Project and #TalkAboutBlack to raise awareness of the everyday fight black people must endure against racist stereotypes.

The #IAM campaign, which has been launched across Twitter, Instagram and LinkedIn, encourages black people and non-black allies to answer the question "who are you?" in a photo of themselves alongside the hashtag. Each participant should then tag five others, asking them the same question. This comes less than a fortnight after the murder of US citizen George Floyd, who was killed in police custody by an officer after he used a fake $20 bill at a restaurant. Majority advocate shorter trading hours but LSE awaits European consensus Lewis said: "The events of the last week have left ...

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