Would you buy an ISA from the same man who sold you easyJet budget flights?
Well, that is what we are being offered with the official launch of easyMoney, the latest 'easy' brand extension from Sir Stelios Haji-Ioannou. I have got be honest, I am prepared to put up with cheap travel conditions, but do I want the same from a financial product? It does not work for me, but it will for some. The easyMoney Innovative Finance ISA launched last month with what it describes as a market-leading target annual rate of 4.05%. Gosling's Grouse: 'Iffy' ISAs It is an investment built on a portfolio of property-backed, peer-to-peer (P2P) loans so not exactly real cash...
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