Putting the PR into APR

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The chairman comes up with a tempting job offer but our journalist has other things on his mind

"It's awfully kind of you to ask," I said to the chairman of the insignificantly-sized investment company SmallBlue Planet. "But I think I'm going to have to decline your generous offer of a job as director of corporate communications. For the time being at least, I still feel I have something to offer financial journalism - though for the life of me I have no idea what that might be." "No problem," shrugged the chairman, taking a sip from his pint of Hildenborough Extra Bland as we stood at the bar of The Dark Side. "Seemed only polite to ask you first but there are plenty more journalist...

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