Cordiant defies pessimistic market view

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Cordiant Communication chief executive Michael Bungey has a problem with CEO of WPP Martin Sorrell...

Cordiant Communication chief executive Michael Bungey has a problem with CEO of WPP Martin Sorrell's pessimism about the prospects for advertising in the coming year. "Not everyone's talking it down," Bungey said. "As far as I can see there is only one person doing that and that is Martin Sorrell." Cordiant certainly presented a more optimistic and upbeat assessment at the presentation of its results last week than WPP did a fortnight ago. The headline figures showed underlying revenue growth of over 12% and operating margins at the same mark. Actual revenues, boosted by acquisitions, ...

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