Demand for gold coins and bars has fallen by a third, year on year, from a record high in 2011, according to the World Gold Council.
President Obama began his first term in the White House on 4 November 2008 at the height of the credit crisis, vowing to rescue the financial system.
The Royal Mint has launched a range of products to meet increasing investor demand for its bullion coins.
US stock markets saw a third consecutive day of losses following Barack Obama's victory in the presidential election this week.
The Dow shed more than 300 points in yesterday's session as investors questioned re-elected President Barack Obama's commitment to dealing with the US fiscal cliff.
Investment veteran Jim Rogers did not vote for either leading candidate in the US presidential race as he does not think either man can save the economy.
Eclectica's Hugh Hendry has argued there is no longer any rationality behind owning gold mining equities, as the intervention of quantitative easing in 2009 has distorted valuations across the sector.
As equity markets wane and politicians dither, gold has moved firmly back into the limelight recently, with investor demand for the precious metal sending its price rebounding back near record highs.
Newton's Iain Stewart is finally reaping the rewards of a move into gold miners following a strong rally in recent weeks.