Apple, the world's largest company, saw its shares break through $700 for the first time ever overnight after it revealed it had received a huge number of pre-orders for the new iPhone.
Although it has been given a mixed reception by technology experts, consumers are chomping at the bit to snap up its latest gadget - the iPhone 5 - with almost 2 millions pre-orders registered with the company. The news of the high demand quelled fears the company's latest product was going to fall flat, and pushed shares up $8.50 to $699.78 per share. In after hours trading shares then broke through the $700 barrier, up $2.12 at $701.90. The previous record for pre-orders was for the iPhone 4S, which got one million in the first 24 hours, compared with the relatively modest 600,00...
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