Fidelity International is changing its name to ‘Fidelity Investment Managers’ in an effort to better reflect the group’s primary focus.

The manager, which was established in 1969, has also unveiled changes to its logo.

"We believe that Fidelity Investment Managers better represents the core of what we deliver to our customers as a leading investment manager," the group says.

"We also believe that the new logo better captures the global breadth of our investment research, customers and operations, as our investment managers and analysts operate from 11 locations around the world and we have offices in 23 countries.

"For over 40 years, we have aimed to put our customers first and it is this guiding principle that we believe truly sets Fidelity apart."