Can better data help rebuild trust between investors and fund pickers?

Products are intangible

clock • 4 min read
Adam Jones is managing director of Ada Fintech and CTO at Redington

Adam Jones is managing director of Ada Fintech and CTO at Redington

To the outside observer, the business of researching and selecting funds has always been a rather elusive process, with the exact criteria for a recommendation often hard to decipher.

Indeed, in most cases, it is a complex mix of quantitative and qualitative factors, brought together by professional instinct and finished with a dash of subjectivity. All of which sounds great when the resulting investment pans out nicely. Fund selection is as much an art as it is a science, and this adds to the allure of ‘star' selectors at the top of their game. However, as we have seen in recent years, high-profile scandals leaving investors with a lighter wallet and a bitter taste not only result in personal falls from grace, but a broader, more systemic erosion of trust in the a...

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