Public have little faith in industry

Case against

Intermediaries are seeing income go out the door as the public votes with its feet and decides certa...

Intermediaries are seeing income go out the door as the public votes with its feet and decides certain advisers do not come up to scratch. Why is this happening? Every IFA knows that tied advisers offer little to recommend them, with persistency their only notable attribute. It is happening because the public can see no difference between an IFA and a tied adviser. Polarisation did not work. The public does not even know what it means, let alone understand it. Depolarisation also means nothing to the average man in the street. Do not ever kid yourself that our industry is so important th...